Create, Iterate, and Refine Video Content with Generative AI

Until recently, video concepting has been a costly, time-consuming process requiring large teams and extensive resources. Static storyboards and limited pre-visualization tools make it difficult to align creative vision and visual effects early in the process, ultimately leading to potential filming delays or expensive reshoots.

Adobe Firefly is changing the way teams approach video creation by making it possible to ideate, refine, and extend content in entirely new ways. Watch this on-demand event to experience how generative AI-powered video can help you prototype faster, explore creative possibilities, and streamline production workflows.

Follow along as we turn concepts into visuals and show you how Firefly can:

Create engaging video mockups that help visualize scripts and screenplays before investing heavily in production.
Adjust and iterate visuals quickly to reach creative goals and align with stakeholders.
Accomplish aesthetic objectives by transforming existing footage with smooth transitions, b-roll, and effects.

Event speakers:

Kevin Towes | Director of Product Management | Adobe Video | Adobe

Shawn McDaniel | Senior Professional Video Evangelist & Community Advocate | Adobe

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