Humans and Agents: Rethinking the Modern Content Supply Chain

Adobe Digital Leaders Webinar

As content demand accelerates and personalization becomes the norm, traditional linear workflows can no longer keep pace. AI is quickly transforming content creation, but to scale effectively, organizations need intelligent systems that enable work across the entire content supply chain—from strategy and planning to creation, activation, and optimization.

In this webinar, experts from Adobe and Vanguard explore a modern approach to the content supply chain, where AI agents and human teams work together in a seamless, integrated system. This approach allows you to realize the promise of generative and agentic AI—enabling teams to move faster without sacrificing visibility, control, or brand integrity.

What you’ll learn:

How organizations evolve from siloed, linear workflows to connected, intelligent workstreams.
How designing systems for human–agent collaboration helps you maximize your AI investment.
The role of Adobe GenStudio in building, scaling, and executing this modern content supply chain.
How to optimize your content system for speed and scale while maintaining transparency, control, and brand consistency.

Event speakers

Lindsay Morris | Head of Creative Technology, AI and Operations, Vanguard

Robert Haw | Product Marketing Lead, Adobe GenStudio, Adobe

Ravi Duddukuru | Senior Director, Product Marketing, Adobe GenStudio, Adobe

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